let's talk.
Nutlicious Hero Graphic showing the four original flavors on a table with other food items

LOGO     BRANDING     MARKETING     WEB DESIGN     VISUAL     PRINT     PACKAGING
EMAIL SCRIPTS     SOCIAL MEDIA     MARKETING & DESIGN     DIGITAL PHOTO STYLING

NUTLICIOUS

Nutlicious: A Brand That’s Anything But Nuts (Okay, Maybe a Little)

Nutlicious, with sights on becoming a rising star in the hazelnut spread galaxy, wanted to make a serious splash in the snack aisle. They needed a brand that was as delicious and irresistible as their products, so they teamed up with Fab Brands to make some magic happen.

Our Collaborative Adventure

We kicked things off by injecting Hue Noir’s visual identity with a mega-dose of vibrancy. Think logo refresh, brand guideline revamp, and messaging that pops! We even crafted a compelling brand story that highlighted founder Paula Hayes’ (aka the queen of cosmetics chemistry) passion for creating high-quality, inclusive products. But this wasn’t a solo mission! We brainstormed with Paula, diving deep into her vision for Hue Noir and ensuring our creative magic aligned with her goals for the future.

To take the brand experience to the next level, we redesigned their product packaging, creating a look so eye-catching it practically jumps off the shelves. And because every queen needs a digital castle, we built a captivating website landing page that showcased Hue Noir’s refreshed identity and irresistible messaging.

Nutlicious original 4 flavors

Our Mission: Spread the Hazelnut Love

We whipped up a brand strategy that was as smooth as their hazelnut butter, focusing on their commitment to quality ingredients and local sourcing. We designed a logo that’s both playful and sophisticated, packaging that pops off the shelves, and a website that’s as user-friendly as it is delicious-looking.

But we didn’t stop there! We also crafted engaging email campaigns, eye-catching trade show displays, and print materials that made mouths water. We wanted to make sure Nutlicious stood out from the crowd, highlighting their use of premium Oregon hazelnuts and their commitment to creating a healthier, tastier spread.

Nutlicious retain and wholesale packaging

The Result? A Brand That’s Totally Craveable

With our help, Nutlicious has become a fan favorite, spreading joy (and hazelnut butter) wherever it goes. This project is proof that Fab Brands knows how to make a brand shine, no matter how nutty the challenge!

Ready to transform your brand? Let’s get cookin’!

Nutlicious Webdesign Shown on Three different devices

Hello.